Blind Assessment

The aroma is thin, faintly sweet and tea-like, with mildewed nut notes. The cup is, well, thin, faintly sweet and tea-like, with mildewed nut notes.

Notes

Sold roasted and ground in an 11.5-ounce can; 35 cents per ounce. The language on the can ("New! Smooth & Gentle!") suggests that this blend represents a sort of split-the-middle effort to capture consumers who care neither for the dry, acidy sensation of the traditional American cup nor the bittersweetness of a dark-roast cup. Or, another way to look at it: turn the bland character of a cup dominated by cheap robusta coffees from defect into virtue.Call 1-888-246-2598 for more info.

Who Should Drink It

Those on extreme budgets who can't stand even a hint of acidity or dark-roast character.

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